{"id":4882,"date":"2016-11-07T16:12:05","date_gmt":"2016-11-08T00:12:05","guid":{"rendered":"https:\/\/www.kibin.com\/blog\/?post_type=kibin-business-blog&p=4882"},"modified":"2016-11-10T07:38:55","modified_gmt":"2016-11-10T15:38:55","slug":"kibin-poised-for-growth","status":"publish","type":"post","link":"https:\/\/www.kibin.com\/essay-writing-blog\/kibin-poised-for-growth\/","title":{"rendered":"Nearing $100,000 In Monthly Revenue, Kibin Is Poised For Growth"},"content":{"rendered":"

We’ve been reinventing Kibin over the last two years. It began in late 2014 with the launch of our essay examples database<\/a> (EDB), a research tool to help students brainstorm ideas for their essay topics. This marked a major branch out from our core editing service, but also opened the doors to a more scalable business strategy.<\/p>\n

Then in mid-2015, noting the early success of the EDB, we made a big decision to focus Kibin exclusively<\/em> on students and abandon our other customer segments even though this would mean a hit to top line revenue in the short to medium term.<\/p>\n

I’ve remained relatively quiet about this transition, sharing little of our story publicly. Sure, I’ve talked about our reasons for moving away from Stripe<\/a> and some other tidbits. But I haven’t really gotten into the guts of what’s been going on behind the scenes.<\/p>\n

So why now? Why have we decided to open up and talk about our numbers and growth after not having done so for so long? Let me explain.<\/p>\n

Kibin’s WeFunder Campaign Is Closing<\/h2>\n

Equity crowdfunding was legalized in May 2016, which allows anyone<\/em> to invest in startups. This was something that was previously closed off to all but accredited investors (e.g., the wealthy). We viewed the new legislation as a great opportunity to open the doors to our amazing editors, customers, and friends who had not previously been able to invest in Kibin.<\/p>\n

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Join Kibin on its journey to $100k monthly revenue and beyond. Deadline 11\/15\/2016<\/a><\/div>\n

Click To Tweet<\/a><\/p>\n

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In response, we launched a WeFunder campaign, which is closing on November 15th<\/a>. With the campaign closing in a few days, we figured it was a good time to dig into our numbers and recent growth and open the books a bit more for those who are still undecided about joining us on our journey.<\/p>\n

Revenue & Traffic Growth<\/h2>\n

There has never been a more exciting time in Kibin’s history. Take a look at our traffic growth since inception:<\/p>\n

Q4 is On Track<\/h2>\n

Projections are nice and all, but you can manipulate a spreadsheet to show just about any future growth. Projecting the future, especially with our recent growth, is always tricky. But we now have enough data where we’re accurately predicting future growth and revenue.<\/p>\n

October: By the Numbers<\/h3>\n

This year we kicked off Q4–always our best quarter–with a bang. Here’s a look at the numbers:<\/p>\n