{"id":2076,"date":"2014-05-19T09:00:31","date_gmt":"2014-05-19T16:00:31","guid":{"rendered":"https:\/\/www.kibin.com\/blog\/?p=2076"},"modified":"2019-04-21T19:07:54","modified_gmt":"2019-04-22T02:07:54","slug":"linkedin-profile-writing-mistakes","status":"publish","type":"post","link":"https:\/\/www.kibin.com\/essay-writing-blog\/linkedin-profile-writing-mistakes\/","title":{"rendered":"3 Common LinkedIn Profile Writing Mistakes"},"content":{"rendered":"<p>Ridiculous people &#8211; they\u2019re everywhere. You see them in San Francisco\u2019s Marina District and in&nbsp;<a href=\"http:\/\/www.uproxx.com\/tv\/2011\/12\/televisions-biggest-douchebags-in-2011\/#page\/11\" target=\"_blank\" rel=\"noopener\">your favorite TV shows<\/a>. You may even have to deal with them on a daily basis at work. Sometimes we laugh at them; sometimes we just plain hate them. But one thing is certain: we never want to <b><i>be<\/i><\/b> ridiculous.<\/p>\n<figure id=\"attachment_2080\" aria-describedby=\"caption-attachment-2080\" style=\"width: 500px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.kibin.com\/blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne.jpg\"><noscript><img decoding=\"async\" class=\"wp-image-2080\" src=\"https:\/\/www.kibin.com\/blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne.jpg\" alt=\"LinkedIn Profile\" width=\"500\" height=\"430\" srcset=\"https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne.jpg 584w, https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne-300x257.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\"><\/noscript><img decoding=\"async\" class=\"wp-image-2080 lazyload\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20500%20430%22%3E%3C%2Fsvg%3E\" alt=\"LinkedIn Profile\" width=\"500\" height=\"430\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20500%20430%22%3E%3C%2Fsvg%3E 500w\" sizes=\"(max-width: 500px) 100vw, 500px\" data-srcset=\"https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne.jpg 584w, https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne-300x257.jpg 300w\" data-src=\"https:\/\/www.kibin.com\/blog\/wp-content\/uploads\/2014\/05\/Borat_in_Cologne.jpg\"><\/a><figcaption id=\"caption-attachment-2080\" class=\"wp-caption-text\"><a href=\"http:\/\/en.wikipedia.org\/wiki\/File:Borat_in_Cologne.jpg\" target=\"_blank\" rel=\"noopener\">Borat in Cologne<\/a>. Image by Michael Bulcik \/ SKS Soft GmbH D\u00fcsseldorf (Creative Commons)<\/figcaption><\/figure>\n<p>It shouldn\u2019t surprise you that ridiculous people are also prevalent on social networks. While it\u2019s&nbsp;<a href=\"http:\/\/matadornetwork.com\/life\/how-to-be-a-social-media-douchebag\/\" target=\"_blank\" rel=\"noopener\">easy to spot these sad saps<\/a> on Facebook, Twitter, and similar networks, it\u2019s a bit trickier when it comes to the \u201cprofessional social network\u201d &#8212; LinkedIn.<\/p>\n<p>But beware, professional or not, ridiculous people flock to LinkedIn, too.<\/p>\n<p>In order to help you avoid these folks (and to avoid being one!), I\u2019m going to give you some tips on how to write your LinkedIn profile without sounding ridiculous.<\/p>\n<p>Let\u2019s get started!<\/p>\n<h2>LinkedIn Profile Mistake #1 &#8211; The Buzzword Buffoon<\/h2>\n<p>Well-documented and easily avoidable, the Buzzword Buffoon continues to be the most prolific type of ridiculous user on LinkedIn. Buzzwords are words that were once useful for describing something (like a skill set) but have been so overused that they have become trite. Think of these oldies but not-so-goodies:<\/p>\n<ul>\n<li>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;self-starter<\/li>\n<li>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;hard-working<\/li>\n<li>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;high attention to detail<\/li>\n<li>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;natural leader<\/li>\n<\/ul>\n<p>This pathetic practice has become so common on LinkedIn that the site publishes an annual list of&nbsp;<a href=\"http:\/\/blog.linkedin.com\/2012\/12\/04\/buzzwords-2012\/\" target=\"_blank\" rel=\"noopener\">top 10 overused buzzwords<\/a>.<\/p>\n<p><b><i>But what\u2019s the matter with buzzwords if they truly describe my skills?<\/i><\/b><\/p>\n<p>I\u2019m so glad you asked! Allow me to educate&#8230;<\/p>\n<p>Not too long ago, someone looking to hire a really great developer in Silicon Valley used the word <i>rockstar<\/i> to describe his ideal candidate. At the time, this was a great idea. A <i>rockstar developer<\/i> conveys that you are the best. You\u2019re amazing at what you do; there aren\u2019t many of you, and anyone that isn\u2019t a rockstar developer need not apply.<\/p>\n<p>This was such a great tactic that other people began using the term in their job postings. They too wanted rockstar developers, and by golly, they were going to get them. Pretty soon, everyone wanted a rockstar developer.<\/p>\n<p>Guess what happened next? All the crappy developers started describing themselves as rockstars. They wanted to be hired! But all this did was dilute the term.<\/p>\n<p>As a result, the term <i>rockstar developer<\/i> no longer narrows the field of applicants and attracts top talent. Instead, it attracts a bunch of open-mic, rockstar wannabes and causes the real rockstar developers to roll their eyes at out-of-touch employers.<\/p>\n<p>Remember, true rockstars don\u2019t need to tell people they are rockstars. They just are rockstars.<\/p>\n<p>The term rockstar developer has become trite, obsolete, and incapable of fulfilling its original intent. It is a buzzword. So if you\u2019re using buzzwords to write your LinkedIn profile, you look like a buffoon. If anything, you\u2019re communicating that you\u2019re not actually a rockstar, but a roadie at best.<\/p>\n<p><b><i>OK, that makes sense, but how am I supposed to describe myself if I can\u2019t use super-awesome, descriptive buzzwords?<\/i><\/b><\/p>\n<p>Simply put: stop telling and start showing. You don\u2019t need fancy, well-thought-out adjectives to convey how badass you are. All you really need to do is lay down the facts and show your reader you\u2019re legit. Remember, rockstars don\u2019t need an introduction.<\/p>\n<p>Need an example? Check out&nbsp;<a href=\"http:\/\/www.linkedin.com\/profile\/view?id=1350&amp;locale=en_US&amp;trk=tyah\" target=\"_blank\" rel=\"noopener\">Dave McClure\u2019s L<\/a><a href=\"http:\/\/www.linkedin.com\/profile\/view?id=1350&amp;locale=en_US&amp;trk=tyah\" target=\"_blank\" rel=\"noopener\">inkedIn profile<\/a>.<\/p>\n<p><noscript><img decoding=\"async\" class=\"aligncenter size-full wp-image-2078\" src=\"https:\/\/www.kibin.com\/blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM.png\" alt=\"LinkedIn Profile\" width=\"640\" height=\"238\" srcset=\"https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM.png 640w, https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM-300x111.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\"><\/noscript><img decoding=\"async\" class=\"aligncenter size-full wp-image-2078 lazyload\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20640%20238%22%3E%3C%2Fsvg%3E\" alt=\"LinkedIn Profile\" width=\"640\" height=\"238\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20640%20238%22%3E%3C%2Fsvg%3E 640w\" sizes=\"(max-width: 640px) 100vw, 640px\" data-srcset=\"https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM.png 640w, https:\/\/www.kibin.com\/essay-writing-blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM-300x111.png 300w\" data-src=\"https:\/\/www.kibin.com\/blog\/wp-content\/uploads\/2014\/05\/Screen-Shot-2014-05-13-at-2.31.11-PM.png\">Dave is a bonafide badass, but he doesn\u2019t use any lame, descriptive adjectives or buzzwords to communicate it. He tells you the companies he\u2019s been a part of, projects he\u2019s been involved in, and investments he\u2019s made.<\/p>\n<p>When you finish reading Dave\u2019s profile, you think to yourself, \u201c<i>Wow, this dude is legit.<\/i>\u201d And he is. Strive to write your profile in this manner, and you\u2019ll avoid becoming a Buzzword Buffoon. Congrats!<\/p>\n<h2>LinkedIn Profile Mistake&nbsp;#2 &#8211; The Grammar Goof<\/h2>\n<p>Seriously? LinkedIn paints itself as the \u201cprofessional\u201d network, and you have grammar errors in your profile summary? Lame.<\/p>\n<p>I get it. Grammar may not be your strong suit, and improving it may not be one of your top priorities. But not looking like a Grammar Goof should definitely be on the top of everyone\u2019s priority list. If you don\u2019t know how to make your LinkedIn profile awesome,&nbsp;<a href=\"http:\/\/www.kibin.com\" target=\"_blank\" rel=\"noopener\">Kibin can help<\/a>. We proofread and edit LinkedIn profiles all the time.<\/p>\n<p><b><i>Come on, dude, everyone makes the occasional typo and grammar error. It\u2019s not that big of a deal!<\/i><\/b><\/p>\n<p>That\u2019s where you\u2019re wrong. Before you go discounting good grammar or the occasional typo, go read&nbsp;<a href=\"http:\/\/blogs.hbr.org\/cs\/2012\/07\/i_wont_hire_people_who_use_poo.html\" target=\"_blank\" rel=\"noopener\">this little ditty<\/a> by Kyle Wiens, CEO of&nbsp;<a href=\"http:\/\/www.ifixit.com\/\" target=\"_blank\" rel=\"noopener\">iFixit<\/a>.<\/p>\n<p>Too lazy to bop on over there for a hot second? Ugh, alright&#8230;<\/p>\n<p><i>In a nutshell, Kyle says that if you don\u2019t have a good grasp on grammar, spelling, and punctuation, he simply won\u2019t hire you. This may seem harsh and unreasonable, but Kyle\u2019s reasoning goes far beyond grammar (as it should). He argues that an individual\u2019s tendency to be flippant with his grammar is a telltale sign he will treat other duties with the same attitude.<\/i><\/p>\n<p>Don\u2019t agree? Imagine you\u2019re out to dinner, a first date perhaps, with a nice, charismatic, down-to-earth guy or gal. Now imagine that throughout the entire night your date speaks condescendingly to your waiter and treats him like crap.<\/p>\n<p>Is this someone you\u2019d want to date? What other aspects of a relationship do you think this sort of behavior would bleed into? Kyle\u2019s argument regarding good grammar is highly justified when you look at it, and understand it, from this angle.<\/p>\n<p><b><i>But treating waitstaff like crap is the only way to show them that I\u2019m better than them. This Kyle guy is obviously just an outlier.<\/i><\/b><\/p>\n<p>Ummm\u2026 I\u2019m going to pretend you didn\u2019t say that.<\/p>\n<p>Kyle definitely isn\u2019t an outlier. In fact, most employers will immediately dismiss candidates based on typos in their resumes. CareerBuilder <a href=\"http:\/\/www.careerbuilder.com\/share\/aboutus\/pressreleasesdetail.aspx?id=pr707&amp;sd=7\/11\/2012&amp;ed=07\/11\/2012\" target=\"_blank\" rel=\"noopener\">published some interesting data<\/a> on this subject.<\/p>\n<p>CareerBuilder asked employers what would make them automatically dismiss a candidate from consideration, and the number one answer was resumes with typos. <b>A whopping 61% of respondents cited this gaffe as grounds for a candidate\u2019s dismissal.<\/b> If you\u2019re looking for work, that\u2019s one potentially costly typo!<\/p>\n<p>Your LinkedIn profile is public, and it\u2019s safe to assume it holds as much weight as your resume. Do yourself a favor, and make sure to write a typo-free and grammatically correct LinkedIn profile.<\/p>\n<h2>LinkedIn Profile Mistake #3 &#8211; The Third-Person Nerd<\/h2>\n<p>These guys are the most psychologically interesting LinkedIn users (not to mention they annoy the heck out of me). Third-Person Nerds actually talk about themselves in the third person.<\/p>\n<p>If you don&#8217;t understand what I&#8217;m talking about, watch this snippet from <em>Seinfeld<\/em>:<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/Apa0nG1OfUc\" width=\"420\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Besides&nbsp;watching this episode,&nbsp;Travis has never actually experienced someone constantly talking about themselves in the third person. I\u2019m a bit baffled about why this behavior has leaked into the online profile summaries of LinkedIn users.<\/p>\n<p>Writing in the third person about yourself is just as bad as speaking in the third person about yourself. It\u2019s awkward, odd, and unclear. Is this <b><i>you<\/i><\/b> writing about yourself, or did someone else actually write your profile summary for you? Let\u2019s get something straight: <b>this is not some Wikipedia profile that someone else wrote about you.<\/b> You\u2019re simply not that important.<\/p>\n<p>I\u2019m going back to&nbsp;<a href=\"http:\/\/www.linkedin.com\/profile\/view?id=1350&amp;locale=en_US&amp;trk=tyah\" target=\"_blank\" rel=\"noopener\">Dave McClure\u2019s LinkedIn profile<\/a> for a moment because he\u2019s a badass, and he does a great job of avoiding writing about himself in the third person. Notice how Dave uses the phrasing: \u201c<i>After leaving PayPal in 2004, I was&#8230;\u201d<\/i>. He doesn\u2019t say, \u201c<i>After leaving PayPal in 2004, Dave was&#8230;<\/i>\u201d<\/p>\n<p>Dave keeps his summary personal and in the first person because writing in the third person leaves a bad taste in the reader\u2019s mouth. Why? It\u2019s conceited. In fact, there\u2019s a word for speaking in the third person. It\u2019s called <i>illeism<\/i>.<\/p>\n<p>Illeism has a few different definitions depending on context, but when using this way of speaking in your LinkedIn profile, it falls under the following:<\/p>\n<p><i>\u201cIdiosyncratic and conceited people are known to either use or are lampooned as using illeism to puff themselves up or illustrate their egoism.\u201d <\/i>(via&nbsp;<a href=\"http:\/\/en.wikipedia.org\/wiki\/Illeism\" target=\"_blank\" rel=\"noopener\">Wikipedia<\/a>)<\/p>\n<p>Hmmm, yeah&#8230; that\u2019s not really the message you want to convey to anyone, let alone on your professional, public profile.<\/p>\n<p>So if you\u2019ve written your LinkedIn profile in the third person, hopefully I\u2019ve convinced you to scamper on over there and change it to the first person immediately.<\/p>\n<p>While these are just three LinkedIn profile blunders, I\u2019m sure there are more that we\u2019re missing. What have you seen on LinkedIn that makes you roll your eyes? What would you add to our list? What other tips would you include for writing a LinkedIn profile? Let us know in the comments!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ridiculous people &#8211; they\u2019re everywhere. You see them in San Francisco\u2019s Marina District and in&nbsp;your favorite TV shows. You may even have to deal with them on a daily basis at work. Sometimes we laugh at them; sometimes we just plain hate them. But one thing is certain: we never want to be ridiculous. It &hellip; <\/p>\n<div class=\"blog-read-more\"><a href=\"https:\/\/www.kibin.com\/essay-writing-blog\/linkedin-profile-writing-mistakes\/\" class=\"more-link btn btn-primary\"><b>Read more<\/b><span class=\"screen-reader-text\"> &#8220;3 Common LinkedIn Profile Writing Mistakes&#8221;<\/span><\/a><\/div>\n","protected":false},"author":3,"featured_media":8606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,14,35],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Common LinkedIn Profile Writing Mistakes - Kibin Blog<\/title>\n<meta name=\"description\" content=\"Ridiculous people flock to LinkedIn and make big profile mistakes. 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